最新课程
张默闻中美联合商学院集团精选全球课程
最新课程
张默闻中美联合商学院集团精选全球课程
做品牌，仅有理论是不够的
它更需要把企业的品与牌完整的结合在一起
品牌的命运不是掌握在市场的手里
而是掌握在老板的手里
什么样的老板就会有什么样的品牌
张默闻这厮积淀品牌策划20年功力
掌握的品牌制造核心秘密
如果你想拥有中国恒大集团那样的品牌
如果你想拥有中国娃哈哈集团那样的品牌
这一课，你值得拥有！
To do a brand, only work with the theory is not enough
It needs to integrate the enterprise’s product and brand together
The fate of the brand is not in the hands of the market
But in the hands of the boss
What kind of boss will have what kind of brand
Zhang Mowen this guy has accumulated of brand planning skill for 20 years
He has mastered brand manufacturing core secret
If you want to have the brand like China Hengda Group
If you want to have the brand like China Wahaha Group
This lesson, you deserve to have !
这个世界不是谁都可以玩创意
创意需要天赋
玩创意，就是玩人
玩创意，就是玩人性
如果你还准备在创意行业混
如果你的创意找不到方向
如果你的创意屡次被枪毙
如果你的创意不能带来超级销量
这一课，就是为你准备的
上完这一课你就是创意高手
天机不可泄露，听课就要快几步
我在等你，创意在等你
This world is not everybody can play creative
Creativity requires talent
Play creative, is to play people
To play with creativity is to play with the human nature
If you're still want to work in the creative industries
If you can't find the direction of your creative
If your ideas were always be denied
If your idea doesn't bring you super sales
This lesson is for you.
After this lesson you are the creative master
Not disclose the secret, so to listen to lectures faster.
I'm waiting for you, and creative are waiting for you
家族企业就是一个家族王朝
老板就是太上皇
一堆太子谁来执掌企业未来？
一颗独苗如何继承企业大统？
年轻人害怕接班，老爷子愁肠百结
家族帝国沦落他手，宝贝孩子另开灶炉
中国企业传承正在进入非常时期
谁来揭开这千年的难题？
如果你是企二代
如果你正在接班的道路上徘徊
如果你是创一代
如果你正在交接的环节上失败
这堂课就是为你准备
两代合力，天下归一
我们这里有一把金钥匙
让接班变得更简单
Family business is a family dynasty
The boss is the overlord
who is going to in charge of the enterprise in the future among the lots princes?
An only child how to inherit the enterprise?
Young people are afraid of taking over the business, the old are very worried
Other people occupied the family business, the baby child need to have his own way to make money
Inheritance of Chinese Enterprises are entering a very serious period
Who will solve the problem which has been there for thousands of years?
If you are the second generation of enterprises
If you are wandering on the road of succession
If you are the first generation
If you fail on passing the business
This lesson is for you.
Nothing will be difficult if combine the power of the two-generation
We have a golden key here.
Let the succession getting easier
如果你正在为营销头痛
如果你还无法抓住营销的本质
如果你的营销方法已经江郎才尽
如果你的营销走投无路
如果你的营销方案被老板扔在地上
如果你的营销策划被对手打的稀巴烂
如果你的营销只在理论上徘徊
如果你的营销不能带来超级销量
来听这一课
你的营销就会像黄河决堤
滚滚大河向东流
在企业
赚回了钱，赚回了影响，赚回了尊严，
这一课，你怎么能错过呢？
If you're having a headache on marketing
If you still can't grasp the essence of marketing
If you have nothing to do with the marketing method
If your marketing is cornered
If your marketing plan is thrown to the ground by the boss
If your opponent is beating your marketing planning bad
If your marketing is only in the theory
If your marketing does not lead to super sales
Come here and listen to this lesson
Your marketing will be like the breaching of the dike in the Yellow River
The river flows to the East
In Enterprise
Earn back the money, earn back the impact, earn back the dignity,
This lesson, how can you miss it ?
都在玩整合营销传播
但是玩出花样的不多
整合营销关键在整
整合营销关键在合
没有在世界级大企业里做过这个活
怎么能掌握真正的整合营销传播之道
如果你缺乏整合营销传播的秘籍
如果你的整合营销传播进行到一半而走不下去
你可以来听这一课
可能比整合营销传播创始人讲得还好
做企业的总设计师，不听这一课怎么行？
Lots people are playing integrated marketing communication
But not too many people are good at it
The key to integrated marketing is arranging
The key to integrated marketing is cooperating
Someone never worked in a world-class enterprise
How to master the real integration of marketing communication
If you lack the secret of integrated marketing communication
If you are halfway up in integrated marketing communications
You can listen to this lesson
Our lesson may be better than the founder of integrated marketing communications
To be the chief architect of the enterprise, it is not good without this lesson ?
为什么张默闻创意的电视广告
恒大冰泉花数亿去传播
爽歪歪和营养快线花数亿去传播
天能电池花数亿去传播
因为特别能卖货
如果你的电视广告创意没有卖货的功能
如果你的电视广告创意总是没有突出卖点
如果你找的广告公司在创意上你不满意
如果你的电视广告创意始终被对手压得抬不起头
来上课吧，
你的电视广告立即就能一炮而红！
Why the TV advertising creative by Zhang Mowen
Hengda ice fountain wanted to spend hundreds of millions to advertising
Shuangwaiwai and yingyangkuaixian spend hundreds of millions to advertising
Tianneng Battery spend hundreds of millions to advertising
Because of the good advertising make good money
If your TV advertisements creative do not have the function of selling points
If your TV advertising creative always doesn't have a prominent selling point
If the advertising company that you are looking for does not satisfied with the idea you want
If your TV advertising creative has always been denied by the opponents
Come to class,
Your TV ads can immediately become famous !
都在讲定位
但是可以把自己的定位的作品拉出来溜溜吗
都在玩定位
你敢把定位创造了多少销量摆出来看看吗
定位不是一句话
定位是个系统
定位已经进入第二代
你还在搬运第一代定位理论
你会被定位害死
如果你正在进行定位
如果你对你的定位不满意
如果你的定位没有产生超级销量
如果你的定位没有超越竞争对手
兄弟，来上课，一定让你实现
定位准 定位狠 定位稳
定位是战略家干的活
我们是专业！
Everybody are all talking about positioning
But can you pull out your own positioning work out to show other people?
Everybody are all playing positioning
Do you dare to show the sales of your positioning created out to let others see?
positioning is not a word
Positioning is a system
Positioning has entered the second generation
You are still carrying the first generation’s theory of positioning
You're going to be killed
If you are in a positioning
If you are not satisfied with your positioning
If your positioning does not create super sales
If your positioning have not gone beyond your competitors
Brother, come to class, we must let you realize
Positioning accurate positioning hard positioning firm
positioning is the strategist’s work
We are professional !
企业没有报纸就没有历史
太相信互联网你将付出沉重代价
一份牛逼的企业报纸
就是一个企业电视台，就是一个企业的实战统战工具
没有高大上的企业报纸
你走不了100年
如果你想有一份高大上的企业报纸
如果你想有一份高于行业的企业报纸
如果你想有一个让老板高看你一眼的资本
那就办一份牛逼的报纸
你就有希望成为企业的新闻发言人
你离董事会成员就不远了
There is no history of business without newspaper
To believe the Internet you will pay a heavy price
A great copy of the newspaper
Is a TV station of an enterprise, is a real business tool for the enterprise
There is no great enterprise newspaper
You enterprise can not running for 100 years
If you want to have a big corporate newspaper
If you want to have a corporate newspaper that is higher than the industry
If you want to have the capital that let your boss pay attention to you
Then do a great copy of the newspaper
You can become the spokesman of the enterprise
You are not far from the board of directors
有一种课叫私房课
来的都是高端的企业家
有一种课叫私董课
上的都是全球的新观念
不是老板不会来
不是老板来不了
如果你想打开你世界的目光
如果你想找到你国际的舞台
张默闻商学院8个小时的私房课
国内国际大师为你联手烹饪思想盛宴
好吃，好玩，好用
成为首富这是一条路
来吧，老板们
让智慧的人珍惜智慧的人。
There is one kind of class called private class
The people participate the class are all the top entrepreneurs
There is a class called private director class
The subjects are taught in the class are new ideas all over the world
If you are not the boss will not come
Not the boss cannot come
If you want to open your eyes to the world
If you want to find your international stage
Mowen Business School 8 hours private Class
Domestic and international master for you to join learn the business ideas
Delicious, fun, easy to use
It is the road for you to become the richest man
Come on, boss
Let the wise man cherish the wisdom man
不用去哈佛了
也不用了剑桥了
我们帮你们把他们请过来
都是名校教授
去别人家里做客
不如请到自己家里痛快
如果你想和世界名校教授面对面
如果你想近距离的感受名校教授的管理观念
来吧，
我们已经为你准备了圆桌会议室
写上了你的名字，也报上了你的问题
一堂课，你就能了解全世界
这快感，那个商学院能做到？
张默闻中美联合商学院集团！
Do not need to go to the Harvard
And do not need to go to the Cambridge
We'll help you get them over
Are all famous professors
It is better to come over to our own house
than go to other people's home to learn
If you want to face the world famous professor
If you want to hear the management concept of elite school professors
Come on,
We have prepared a round table conference room for you guys
Wrote with your name, and your questions
One lesson, you can understand the whole world
This pleasure, no other business school can do it
Only ZMW China-US United Business Institutes !
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